Struggling with Conveying Your Career’s Blood, Sweat and Tears on Paper? Understanding How Resumes Get Read Will Help Tell Your Story
When people find me after conducting a search for online professional resume writers, I tell them the unvarnished truth. Resume reading has evolved over the years – in large part thanks to advancements in technology. Furthermore, recruiters and hiring managers are pressed for time and are inundated with applications sent online.
Where before a reader had the luxury of taking a few minutes to review, today’s readers spend just six to 10 seconds to quickly scan your document. Not a lot of time for your resume to make that critical first impression!
Below are 5 ideas to get your resume past that six-second skim read and into the “keep” pile:
#1 Make it Easy to Read for the Online Reader
Today’s readers are increasingly unlikely to take the time to print out a resume, but rather will skim read on some sort of online screen. Have you ever noticed it is harder to read block text on a screen versus this same text printed out in front of you? This is especially true when reading on a small screen like a handheld device or your mobile phone.
Writing for the online eye means keeping your bullets and paragraphs to one or two lines. Remember that a bullet three lines or longer on paper or a large screen becomes a five or six line bullet on a small screen – not easy for a skim reader.
Be sure to select a sans serif font (i.e. Arial, Calibri) that is easy on the online eye.
#2 Add a Career Title and a Short Branding Paragraph at the Top
Imagine you are in a rush and staring at a newspaper’s front page containing several articles missing headlines and lead paragraphs. When pressed for time you’d likely skip those articles in favor of stories where the headline spoon feeds you this key information. The same is true for resume reading.
Add a short executive branding statement and a career title directly above it on your resume. The career title acts as a headline and the branding statement as the lead paragraph.
Be sure to highlight your value proposition in fewer than five lines. If the reader reads nothing else during the six seconds he/she will have a solid impression of the skills and value you bring to the table.
#3 Tell How You Made a Difference
Ask yourself with each role, “What am I most proud of” and lead off with it.
Skim readers look for keywords and key phrases, as do ATS software programs used by many companies to filter through thousands of resumes.
Peruse three or four job postings of interest. Chances are you will find common requirements laced throughout. THESE are your keywords!
#5 Keep it Timeless
Ensure the reader has no sense of how old (or young!) you are. You can accomplish this by synopsizing roles that occurred earlier than 15 years ago and removing dates. Place these older roles under an “Additional Experience” heading and VOILA your resume is timeless.
Don’t forget to remove the dates from when you went to school. Unless you are a recent grad or in the process of completing your degree there is no strategic value in including your graduation year.
In need of some career advice, guidance about how to write an executive resume or a rebranded LinkedIn?
As the founder and chief writer at Virginia Franco Resumes, offering customized executive resume and LinkedIn profile writing services for the 21st century job seeker, I would be happy to chat! Book NOW for your free resume consult.